Meet the Team
Melynn Sight (Download Melynn’s Speaker Introduction)
What does Corporate America and Association marketing have in common? Well, a lot – and nothing at the same time!
Marketing technology products and services seems like a world away for Melynn, even though it was 25 years of her business life. It was clear that marketing and sales was her place. Marketing high tech products and services at Xerox and StorageTek all prepared her for her move to nSight Marketing.
Working with Association CEO’s and leaders was surely the best next step.
Melynn is passionate and focused on helping association leaders discover a common voice that conveys and persuades members why your association matters. Her work teaches association staff how to cut through the clutter that faces busy, distracted members.
It turns out communications touches every part of an association. Melynn’s company, nSight Marketing works with associations to get better at conveying value and relevance in today’s world!
When she’s not on the road, Melynn believes in giving back to her community as:
- A Rotarian
- A business coach for a College-level Business club called Enactus.
- A teacher for an anti-bullying program at a Kansas City charter school called Step Up Sisterhood.
Melynn lives with her husband in Kansas City.
Kat Szymanski, Business Development
Team Member Since 2012
Kat Szymanski brings years of marketing experience in both small business and large retail corporations. Her background includes customer relationship management, branding, customer loyalty programs, e-commerce, direct mail, online and social media marketing.
Kat has two key functions. In her business development role, she brings an enthusiasm for relationship building to the nSight team. Kat also works with clients to plan communications and content that gets attention and conveys value to members.
Ian Windsor, Content Curation
Team Member Since 2016
Ian not only loves communications messaging, but strives to live up to his reputation as a marketing communications message maven!
He blends the best of branding expertise with sourcing captivating content and curating clever yet concise communications.
Ryan Reeves, Creative Services
Team Member Since 2009
Ryan Reeves has worked with clients from across the U.S., the U.K. and France to design and develop business promotions. Between graduating from Houston’s Texas Academy of Art and opening her own freelance graphics business, she worked in-house with such prestigious firms as Hearst Magazines (Redbook), Price Waterhouse, Schwinn Cycling and Fitness, and the Denver-based law firm of Holland and Hart.
She specializes in animated presentations and promotional video development. With formal training in commercial art, and professional experience in journalism and marketing, she helps with a wide variety of projects for nSight Marketing.
Carol Weinrich Helsel, Writer
Team Member Since 2012
Carol Weinrich Helsel is a freelance writer and marketing/communications consultant with clients in the US and Europe. She has 22 years of experience in national real estate association management in the areas of marketing, public relations, education and international relations. At nSight Marketing, Carol assesses association communications—including websites—and member survey findings to identify, develop and produce information and messages to help meet the communication goals of the organization.
Mike King, Graphic Designer
Team Member Since 2017
Mike King has more than 25 years in graphic design and advertising experience. Mike is a freelance designer with clients across the U.S. Mike has brought new design solutions to clients like U2, Seattle Seahawks, Microsoft, CBS Radio, LPGA, T-Mobile, Disney and many NAR associations.
Teresa Mandala, Graphic Designer
Team Member Since 2015
Teresa’s strength is in campaign design and direction. She is also an artist and instructor at the Kansas City Art Institute. She has over 15 years experience in advertising and marketing. Spending most of her time leading, designing and implementing successful campaigns and strategies for clients nationwide.
Her philosophy is to create beautiful work that cuts through the noise to uniquely tell the client’s story.
nSight Marketing is committed to developing marketing talent. We have had several stand-out interns. Click here to learn more about the value of hands on work and linking the college curriculum with business.
