Arielle Byrnes
The time I spent with nSight Marketing gave me confidence in the concepts of business that I had studied at school, and provided an open platform to apply them in a real business atmosphere. For example, it was so rewarding to be able to write for the nSight newsletter. I was able to use context from the classroom and apply the importance of targeting a market, branding a business and molding communications to nSight Marketing’s audience.
I am so grateful to say that nSight Marketing allowed me to experiment and explore new business ideas as well. I remember how nervous I was to suggest Hootsuite a multi-social media integration platform to nSight Marketing to help with expanding, as well as organizing, the brand via social media. In this process I researched the platform, and used a self-educating approach in learning more about the value of social media, and the analytical tools available for any business.
For example, through online postings, I read so many articles that expanded my knowledge of marketing, branding, and communications. Although some articles and posting I chose did not always connect with the audience it was a self-learning process.
I learned about the challenges of real business during the Build-A-Communications Plan workshop. It allowed me to see and listen to other business executives discuss some of the communications challenges they face in their associations say-to-day practices.
These are just a few examples of the many experiences I had during the nSight Marketing internship. Overall, it truly was a unique and VALUABLE experience and learning opportunity.
Thank you, Melynn, so much for your kindness and for the opportunities you provided me to develop my knowledge of business this past year!
Taylor Saalfeld
Melynn’s ability to fuse her zest for life with her seemingly endless ideas for improving marketing and communication processes provided me with a unique opportunity to learn from one of the best in the business. After reflecting on my year serving as Melynn’s intern, I feel so fortunate for the opportunity to learn and grow as a professional and this is directly attributed to the environment that Melynn fostered as my supervisor. The care she invested in me as an individual is not unique to my position, rather I was able to witness this care given to every relationship and individual Melynn came in contact with. For those who are considering hiring Melynn I could not suggest it in a stronger manner – she will make a positive impact on your organization and will take your business to new levels of success.
