As your president prepares to shoot their video announcement to give an association update, make it look easy and help them plan a short, purposeful message.
Show ease in front of the camera.
By the time they get in front of the camera, help them connect with the audience. Members have a very short attention span; help your leader prepare so they look comfortable and credible.
Practice makes for an authentic, genuine delivery.
Amy Cuddy (Harvard Business School) and John Neffinger (author) say, “Before they decide what they think of your message, they decide what they think of you.”
Help your leader convey a warm and credible video message when you refer to this graphic. You can do this!