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nSight Marketing

Clear communications. Stronger connections.

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Association Leaders

The Best of Association Communicators in 2019

December 19, 2019 by Melynn Sight Leave a Comment

2019 was a year of progress for so many associations. Starting with a vision, and translating that vision to the right actions to overcome tough issues and achieve resilient results! As we review the year 2019, it’s Thomas Oppong that says so well what we learned from a few of our clients: “Goals … [Read more...] about The Best of Association Communicators in 2019

Uncover Unexpected Gems Among Your Members

February 26, 2013 by Melynn Sight Leave a Comment

Did you know that “North America offers some of the most unique, inspiring and colorful gems found on this Earth?” So says Noreen Paris, who sources one of my favorite jewelry brand, David Yurman. I contend you’ll find some unexpected gems in your membership when you bring everyday members to the … [Read more...] about Uncover Unexpected Gems Among Your Members

Approaching Association Planning With a Warrior Spirit

January 3, 2013 by Melynn Sight Leave a Comment

Warrior spirit is an uncommon term in business. In athletics - yes. In religion - yes. Even in psychology.  Kathy Marlor describes a warrior spirit this way: If you ever worked hard to get a college term paper done and “Aced” it or simply set a goal and didn’t quit along the way no matter how tough … [Read more...] about Approaching Association Planning With a Warrior Spirit

A Letter to An Association Executive

September 7, 2011 by Melynn Sight Leave a Comment

Good morning Association Executive, Executive Director, and/or EVP, I hope this note finds you well. I'm in the middle of a 2 -day webinar with all of the Real Estate Associations of Hawaii and Guam! It's the most interesting workshop I've ever done - as you can imagine. Not only the … [Read more...] about A Letter to An Association Executive

Finding and Growing Leaders – Plant Seeds Often and Handle Them with Care

July 15, 2011 by Melynn Sight Leave a Comment

When was the last time you really thought your process of finding and developing potential leaders for your organization? Communication, finding them, and growing them them is vital. Not unlike gardening, the process of growing healthy leaders involves a few important steps. Done properly, you will … [Read more...] about Finding and Growing Leaders – Plant Seeds Often and Handle Them with Care

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    • About
      ▼
      • Our Story
      • Meet the Team
      • Our Clients
        ▼
        • Case Studies
        • Testimonials
    • Research and Plan
      ▼
      • Communications Audits
      • Communications Plans
      • Merger Communications
      • Strategic Planning
      • Surveys and Focus Groups
    • Develop the Message
      ▼
      • Value Proposition
    • Deliver the Message
      ▼
      • Workshops
      • Presentation Feedback
    • Contact
    • Blog