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nSight Marketing

Clear communications. Stronger connections.

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    • Communications Audits
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  • Develop the Message
    • Value Proposition
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Marketing Communications That Are Right-On and Relevant

Relevance means delivering communications that link directly to what your members need the most. That kind of connection builds loyalty. Learn new rules and digital tools that help you better connect with members. Consider these bold ideas as the basis of your communications strategy.

Objectives

  • Learn how to meet member’s needs by understanding what they value.
  • Learn the three dos and six don’ts about communication with members.
  • Practice four steps to ask yourself before you ever write a word.

Deliverables

This 60-minute session will follow a three-step process to create relevant communications:

  • Identify and understand your member’s needs.
  • Look at different member segments and how you communicate with them.
  • Build relevance through your services, activities and communications.

Walk away with a fresh perspective on your members’ needs and how you can better meet them today.

Target Audience

Association Staff and CEO

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Diagnosis Deck

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  • About
    ▼
    • Our Story
    • Meet the Team
    • Our Clients
      ▼
      • Case Studies
      • Testimonials
  • Research and Plan
    ▼
    • Communications Audits
    • Communications Plans
    • Merger Communications
    • Strategic Planning
    • Surveys and Focus Groups
  • Develop the Message
    ▼
    • Value Proposition
  • Deliver the Message
    ▼
    • Workshops
    • Presentation Feedback
  • Contact
  • Blog